CO2-Kompass
Scholz & Volkmer GmbH
Design: Hieu Phan, Larissa Honsek, Mauricio Franicevich Garcia
With the online game CO2-Kompass, Deutsche Bahn – one of the largest employers in Germany – is committing to raising awareness of the efficient use of resources among employees and company members. The playfully motivating approach of CO2-Kompass, in which users compete against each other, encourages participants save CO2 at home and in the office. Practical everyday tips, for example on the use of recycled paper or efficient heating, help to limit demand for CO2 and provide a gauge for activities.
Award winner 2014 in the category »Service«
»CO2-Kompass propels you in a fun way to reduce your own CO2 emissions. It’s well designed, quick to understand and encourages participation. The application is technically state-of-the-art and is well suited to the brand. Although originally designed as an online game for employees of Deutsche Bahn, it also motivates changes in behaviour in everyday life.«
Prof. Dr. Erik Spiekermann, jury member
